Boost for our Tourism?

Eradicate them!!!

This morning, I've received a SMS from my partner in crime KK to tune in to AI FM, 9:15am to listen to our newly minted Tourism Minister Datuk Seri Dr Ng Yen Yen. Well, given the recent hoohaa on female guides having to share rooms with 'male colleague' that actually reads drivers, I faithfully did just as told during my drive from home to office.

Datuk Seri started the talk with her first implementation of revoking licenses of Tour Agencies that fails to adhere to the 'No-Share-Room-With-Male-Colleagues' for the female guides. She explained that she has asked her DG what can be done or is there a provision for the ministry to do anything against TA that flaunts the laws. She was told that there were nothing in the ministry law-book that can do anything on this issue; until she noticed that as a Minister, she has the authority to revoke licenses of errant TAs! Wow! That's a very powerful tool to be granted to a Minister! I just hope this will not lead to abuses....

Back to this topic, I'm really glad that DS Dr Ng appointment is really like a breath of fresh air to our tourism industry. The previous one has done practically zilch and embroiled herself in controversies over the Pempena issue. Kicking the bad ass of the industry that only think of its profits while ripping off the guides and tourists is one helluva job and we must be relentless in this matter. It'll take lots of hard work to put us in the world's map (at least in tourism) but a few rotten apples will definitely spoils every body's hard work. DS has on air emphasized at least three key markets; i.e China, India and the Middle East. While the Arabs are known for the spending powers, China and India are targeted for their sheer volume!

Good beginning if you ask me. To refocus on the bread and butter issue rather than just cosmetics (giant billboard of Ministers welcoming you). She planned to hit the road and use her influence and network especially in China during her previous posting as the Deputy Minister of MOCAT. She used the term to visit old friends and get them to sell Malaysia!

Before I could finish listening to the interview, I reached my office..... so the rest, i don't really know what was talked about. Anyway, from the brief talk, I gather that the new minister will want to be seen as the one that revive to tour industry after a few years in the wilderness. Additional challenges when the world economy is now in the doldrums. If we put all our efforts in, I'm sure we can overcome all obstacles!

This only augurs well for the industry but I want the ministry to tackle the never ending problem of rogue TAs. They are like cancer to the industry. I doubt they will follow the 'no-share-room' ruling; threatening the ladies they face the 'ice-box' treatment if they pursue this matter. What we need is that the Ministry to announce or get the industry player to implement a minimum guide fee of RM180.00/day for professional guiding services. Engage respective Tourist Guides' Association for ideas or opinions. Real actions taken instead of just paying lip service on complaints against bad apple TAs. As the Chinese saying goes, "Kill one to warn many"; or "Won't cry without seeing the coffin". These rogue (especially Chinese market) TAs must be taught a lesson.

Just hope that Datuk Seri Dr Ng Yen Yen can really and possess the will power to fight for the industry, fight for us, fight for Malaysia!

For a better tomorrow! To Know Malaysia, Is To Love Malaysia.... my fav!